Jay-Z Designs Moncler’s Roc Nation Capsule Collection
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At this point, is there anything Jay-Z can’t do?
The rapper has recently designed the Roc Nation x Moncler winter capsule collection.
Jay-Z Designs Roc Nation x Moncler Capsule Collection
The pieces include a variety of everyday clothes. Additionally, the collection seamlessly blends the comfort of Hova’s streetwear with the Italian brand’s signature style.
The winter range, as seen on Moncler’s official X page, includes everything from high-quality graphic T-shirts to cream-colored sweatshirts, puffer jackets, and sweaters.
In a nod to Jay-Z’s own personal New York style, they also added a furry bucket hat to the collection.
Genius is everywhere. The omnipresence of genius defines Moncler x Roc Nation designed by JAY-Z. It clashes the chords of art and entertainment, and hands it over to you to create a new harmony.
Available now on https://t.co/G256tSM8SO. #MONCLERROCNATION @RocNation pic.twitter.com/il6AVsuW7u
— Moncler (@Moncler) January 24, 2024
Moncler x Rocnation designed by JAY-Z (2024) pic.twitter.com/DY1IGbDO19
— Outlander Magazine (@StreetFashion01) January 24, 2024
But if you’re looking to get a piece from Jay’s line, you better have your coins together because Hov is about his money, oh-kay!
According to Billboard, his collection starts at $345 for the graphic t-shirts alone. It ranges up to $2,000 for the Moncler jackets.
Moncler’s official account on X, formerly known as Twitter, shared a video tweet amid the collection’s release on Wednesday (January 24). The ad featured includes the narration of rapper and singer SAINt JHN. His narration appears to capture the journey of climbing mountains, overcoming challenges, and finding one’s voice.
The video ends with a reminder that “genius is everywhere.”
City of mountains. A film co-created with JAY-Z explores the journey of living genius and climbing above the noise to find your own voice. Produced with The McGloughlin Brothers, it features music from The Book of Clarence and is narrated by artist SAINt JHN.#MONCLERROCNATION… pic.twitter.com/7xYrQO2I4R
— Moncler (@Moncler) January 24, 2024
Jay-Z’s Net Worth Increases
According to a recent update by Forbes, his estimated net worth has reached a staggering $2.5 billion.
This milestone came on the heels of his lucrative deal with Bacardi for his luxury cognac brand, D’ussé.
It’s believed that Bacardi acquired a majority stake in the brand in 2023, which subsequently boosted Jay’s net worth, per Daily News.
The announcement did not disclose the specifics of the deal itself.
“Growing D’USSÉ over the past decade from an idea to one of the fastest-selling spirits in history has been a blessing,” the rapper said in a statement. “The next phase of this journey will further cement D’USSÉ’s legacy as one of the world’s most respected brands. I am excited to renew this partnership with Bacardi.”
Meanwhile, Bacardi wrote in a separate statement,
“We have deep respect for [Jay-Z’s] creativity and business acumen and are proud of our accomplishments in establishing D’Usse as a leader in an exciting and competitive category.”
Despite the sale, the rapper is still said to retain significant ownership.
This means he’s positioned to earn even more if the company’s sales continue to thrive.
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